Posts feed
Ski tourism didn't exactly have the best year in 2009.
Although the global economy has had some optimistic signs of late, global recession’s effects on ski tourism in Europe have not quite yet subsided.
Pierre & Vacances, one of the leading providers of accommodation in French ski resorts with a market value of around €500 million (£430m) says its first quarter sales rose 10.7 per cent to €329.3 million (£286.5m) from €297.4 million (£258.7m) a year ago.
However, tourism sales fell 4.8% to €207.3 million from €217.7 million last year and accommodation turnover is down 3.5% to €106.7 million from €110.5 in 2009.
Sales were also down slightly for the Pierre & Vacances Tourisme Europe division but property development turnover was up more than 53% to €122 million from just under €80 million in 2009.
The company’s share value has increased by more than half from a low of €35.51 last March to around €50 Euros today.
Print This Post
I work in one the biggest Ski Travel agencies in the UK and we have set stunning records for sales in each of the last 4 months, especially January. P & V are primarily apartment operators catering to the self driving bottom end of the market. The mid to luxury range of hotels and Chalets is booming in the UK and prices are holding at significantly higher levels than in previous years. If this is recession then long may it stay!