Recognizing the impact of the recession on all holiday sectors, the ski travel industry is looking to start the upcoming season with lower capacities and earlier deals. If you have cash and time, this may be your lucky year as skiing goes on sale.
Last winter, over-capacity across the market meant lots of late bargain holidays, but for 2009-2010 this trend is reversing completely,”
said Esprit Ski Managing Director Andy Perrin.
If the trends are an indicator Ski Rebel Magazine’s research with ski deals offered in other countries is that they will not last long and the trend is headed upward with pricing. In fact as the economy begins to gain traction in North America late in 2009, the pricing trend is pointing upward claim many travel analysts.

2009 - 2010 is expected to be good for ski deals
“All the big companies have slashed capacity dramatically to avoid a repetition of last year’s pattern, and all our new ‘Crunch-Buster’ initiatives are focused on giving our early booking guests the best value and the best savings.”
Esprit Ski has chosen to take the challenge head on, launching the ‘Crunch-Buster’ Special Edition brochure and website as a part of the initiative that Perrin spoke of.
“We have always had new ideas and initiatives in our brochures every year,” said Perrin.
But the ski market has never seen anything like this before, with the sheer breadth and depth of our new ‘Crunch-Buster’ deals for the coming season.”
The campaign involves more than 20 different offers ranging from free children’s ski equipment-hire and thousands of free child holidays, to £50 ($90) or £75 ($135) off adult holiday prices and a free ‘Monday Kick-Start’ session for parents with local ski instructors.
Esprit’s range of child care services for children from four months to 12 years old continues in its 15 selected resorts across France, Switzerland, Austria and Italy, and there are two new chalets this year in Tignes and Les Gets.
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